Shocked that spot coolers spark an interest in Pinterest? We didn't know what to think when we started creating boards a couple of weeks ago. I have to admit, it is addicting and pinteresting!
I can think of no better way to explain the world of Pinterest than with infographics. I'd certainly rather look at visually appealing images with descriptive text than read line after line of copy. Wouldn't you? Well there you go -- that's the allure of Pinterest!
So here we go.
Pinterest in four infographics.
Here's a quick yet thorough explanation so you know what the heck Pinterest is in the first place. You'll become familiar with the terminology and find out more about who uses Pinterest.
Now that you know what Pinterest is, how do you use it to represent your company or brand? Check out AirPac on Pinterest and follow our boards!
Let's face it. Time is a non-renewable resource and if you waste it, your not going to get it back. Pinterest has to provide a benefit for your business. On Pinterest you can post amazing photos to drive visitors to your Facebook page, or even videos to drive visitors to your website or blog.
This photo of an air conditioned wedding tent links to AirPac's Facebook page.
And here's a video of an incredible air conditioned special event tent.
Linking to a blog is a great way to drive traffic, too. We've got your spot cooler FAQs covered!
The creative possibilities are endless!
Still think you'll be wasting your time and Pinterest is just for foodies, brides and wanna be Martha Stewarts? Think again! Here are 7 industries you wouldn't expect to be creative on Pinterest but they do an amazing job turning boring to brilliant!
Pinterest is continually evolving adding more functionality and integration with other tools. Don't wait till you think you've mastered the art of pinning because, hate to break it to you, that won't happen. Success on Pinterest is like a moving target and you'll never hit it if you don't take aim and shoot. Here's some help for proper pinning.
Your Pinterest bio and boards will never be DONE. Ever!
I know that sounds scary. Especially to most marketers who are controlling perfectionists. I can say that because I am one of those controlling perfectionists!
Think about it this way. Knowing that there is no completion date and you'll always be creating is permission to "not always get it right" and to experiment.
AirPac's Pinterest boards are a work in progress. Come along and follow our journey! We'll be sure to follow you!